Business Blog

July 5, 2024

View our comprehensive CTV glossary. We highlight all the terms and definitions you need to know as you navigate the CTV advertising space. 360 Video Ads: A video ad format that utilizes 360-degree virtual reality technology. 360-degree technology allows users to view the content as if they are in the center of a sphere, with the content acting as the sphere, allowing the viewer to look in any direction of the video and still see content. Mimicking your visual experience of your everyday.

May 17, 2024

What is Outsourced Treatment Plan Coordination?It's a specialized service where you partner with an external team of experts who focus solely on guiding patients through the treatment plan process. From initial consultations and financial discussions to follow-up communication and scheduling, these professionals handle every aspect of ensuring patients move forward with their recommended care.

May 17, 2024

May 17, 2024

May 17, 2024

Objections are not the end of the conversation; they're simply a detour on the road to case acceptance. By approaching objections with empathy, active listening, and a solution-oriented mindset, you can turn these challenges into opportunities to build trust, educate patients, and ultimately achieve your goal of improving their oral health.

May 17, 2024

Storytelling isn't just for treatment plan presentations. It can be woven into every aspect of patient communication. From the initial consultation to post-treatment follow-up, use stories to build rapport, educate patients, and foster a sense of connection and trust.